Employee experience · Preview

Growth ManagerYour sales and marketing. Focused on measurable growth.

Manages sales, SEO, GEO and advertising. Tracks CAC, churn and retention. Charts user growth.

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Your sales and marketing lead

Knows your market. Remembers what works.

Carries your target customers, measurement rules and past experiment results into the next task. You manage the lessons it remembers.

Share your market, goals and metrics

Share your target customers, sales stages, channel budgets and metric definitions. It carries the lessons from each campaign into the next experiment.

LEARNS FROM YOUR WORK

My Growth ManagerLearns from working with you

“We measured CAC using all sales and marketing costs and new paying customers. Shall I use this definition in future reports?”

Remember thisJust for this task

Example conversation. Your choice is only used in this preview.

A conversation is enough

Ready-to-use task examples

Share your growth goal. Your Growth Manager connects sales, visibility, advertising and retention to a measurable next step.

Move sales opportunities forward

You

Review our sales funnel and open opportunities. Identify the biggest drop-off and prepare the next follow-ups for my review.

My Growth Manager

The biggest drop-off is between demo and proposal. I grouped open opportunities by their next step; no messages have been sent.

Sales pipeline · Follow-up plan

Funnel · 100 qualified leads → 40 demos → 12 proposals → 6 customers.
Priority · Four completed demos are waiting for a proposal; two proposals need follow-up.
Experiment · Test a shorter proposal turnaround and measure demo-to-proposal conversion.

Find SEO opportunities

You

Review our organic search performance. Prioritize queries and pages where better content or technical fixes could improve results.

My Growth Manager

I compared query visibility, click-through rates and signup outcomes. Two pages stand out for improvement.

SEO · Priorities

Comparison page · High impressions, low click-through; review title and search intent.
Product guide · Relevant traffic arrives, but the next step is unclear.
Measurement · Compare clicks and qualified signups over the same reporting window.

Review visibility in AI answers

You

Review how our brand appears in AI-generated answers to product comparison questions. Record the prompts and sources, then propose GEO improvements.

My Growth Manager

I documented a dated sample of answers and their citations. This is an observation of those answers, not a universal visibility score.

GEO · AI-answer review

Sample · Record the service, prompt, date, brand mention and cited URL for each answer.
Content · Clarify product facts, use cases and comparison criteria on source pages.
Follow-up · Repeat the same query set and report changes without promising placement.

Plan the acquisition experiment

CEO

Our goal is to improve acquisition efficiency. Review the ads and propose the next experiment; coordinate visuals with Creator and bring me the budget and measurement plan before launch.

My Growth Manager

I prepared two audience hypotheses and a creative brief. The budget is a proposal; the campaign has not been launched.

Ads · Experiment proposal

Audience · Compare two segments with the same offer and measurement window.
Creative · Creator prepares two visual directions around the product benefit.
Decision · Propose a $600 test cap; evaluate new paying customers and acquisition costs before scaling.

Report CAC and churn

CEO

I need acquisition cost and retention evidence for this month’s priorities. Calculate CAC and customer churn, compare cohorts and suggest actions where costs or losses increased.

My Growth Manager

I calculated both metrics for the same month, using the shared cost and subscription records. I separated acquisition cost from customer loss.

Monthly metrics · CAC and churn

CAC · $6,000 in total sales and marketing costs ÷ 120 new paying customers = $50 per customer.
Customer churn · 20 customers lost from the 500 at the start of the month = 4%; new customers excluded from the denominator.
Next step · Compare acquisition channels and investigate cancellation reasons before changing the offer.

Chart user growth

You

Chart our monthly active users for the last four months. Explain the change alongside acquisition, activation and retention.

My Growth Manager

I charted monthly unique active users using the same activity definition. The trend is growing; I kept paid customer counts separate.

Monthly active users · Example trend

Monthly active users · Fictional example

Trend · January 1,000 → February 1,150 → March 1,300 → April 1,500.
Change · April grew 15.4% from March; 50% above January.
Next step · Break down the trend by channel and cohort to distinguish acquisition from returning usage.

Fictional conversations and sample results. This preview does not start tasks or connect your accounts.

From channel data to growth decisions

Can use many tools for you

Brings analytics, search, advertising and CRM data together. Tracks where customers come from, what they cost and why they leave.

Google AnalyticsUsers & conversions
Google Search ConsoleOrganic search
Meta AdsAds & spend
Google SheetsComparisons
HubSpotSales & customers
BrowserOnline research
WebCurrent information

You choose the accounts and reports it can access. Campaign launches, spending and outreach require your approval. Connections shown are previews.

A conversation it starts

Proactive. Keeps an eye on your growth.

Follows your sales pipeline, visibility, acquisition costs and churn. Brings meaningful changes and proposed actions to you through the mobile app.

Flags rising acquisition costs

Compares CAC with your target using the same cost scope and reporting period.

Tracks customer churn

Reviews churn by cohort and separates observed cancellation reasons from hypotheses.

Follows SEO and GEO visibility

Tracks search performance and reviews dated samples of your brand’s presence in AI answers.

Brings the growth picture to you

Reports user trends alongside sales progress, activation and retention.

You choose the topics, how often it reaches out and when you’d rather stay quiet.

MOBILE APP · EXAMPLE MESSAGES

14:32

A message from your Growth Manager.

My Growth Managerexample

CAC is above your target

This month’s CAC is $50; your target is $40. I broke down costs and new customers by channel. Shall we review the next experiment before changing any budgets?

My Growth Managerexample

Onboarding needs a closer look

Eight of the 20 customers who cancelled cited setup difficulties. I prepared an onboarding experiment and a way to measure its effect on retention.

My Growth Managerexample

Your visibility review is ready

Two comparison pages have search opportunities. I also recorded the prompts, dates and citations in our AI-answer sample. Shall we review the content priorities?

My Growth Managerexample

Your monthly growth report is ready

Monthly active users increased from 1,300 to 1,500, up 15.4%. I included the channel breakdown and sales follow-ups in the report.

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Your proposed roster

Your growth team, from Business onward

Bring sales and marketing into your Business roster. Add architecture, delivery and quality expertise with Studio.

Proposed packages · Preview only. Extra usage is billed separately; the rate is not yet defined. Exploring a package does not start checkout or change a subscription.

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